Driadeland collection will be presented in Milan from 22 to 27 April 2009. This land is inhabited by knights and troubadours – the designers – each intent on telling their story. In Driadeland these different stories find their space, combining and merging before separating again, creating an intentionally delicate and emotionally engaging equilibrium. These stories tell of different languages, distant roots (from Japan to the USA, from Italy to Belgium and Spain), but together they create a unique epic novel: the Driade novel.
On one hand there is the style of each of the designers, and on the other there are our individual tastes, our ability as inhabitants of houses to find different ways of combining pieces that stand out with their special character. And so the Driade house of 2009 gathers news words by Miki Astori, Giuseppe Chigiotti, Naoto Fukasawa, Laudani&Romanelli, Xavier Lust, Jonathan Olivares, Philippe Starck, Oscar Tusquets and Marco Zanuso jr, and – like pieces in a puzzle – adds them to words that have already been written in the history of “the art of living” and in the Driade catalogue by Antonia Astori, Ron Arad, Mario Bellini, Borek Sipek, Tokujin Yoshioka, Fabio Novembre and Enzo Mari.